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Super Bowl Ads Highlight Economic Woes

At $3 million per 30-second spot, this year's Super Bowl commercials had to deliver humor and entertainment AND pitch the product in some shape or form to consumer concerns. Unfortunately for advertisers, this meant trying to address our nation's recession worries that seem to overshadow pretty much everything else nowadays. Recession = downer = not funny. So how did advertisers pull off funny commercials while tackling the recession? Let's just say some did better than others.   read more »

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