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Wills Lifestyle India Fashion Week, Spring/Summer, 2009

Fashion Design Council of India (FDCI) today announced the dates of Wills Lifestyle India Fashion Week Spring/Summer 2009. The 12th edition of India's biggest fashion trade event will be held from 15-19 October 2008, ushering a new season of refreshed colour pallets, clothing construction and of course many new talents. The best of India's fashion industry will once again come together on a common platform with diverse fashion consumers from the home and overseas market prepare for another season of cutting edge design and style. Rathi Vinay Jha, Director General, FDCI said, "The Wills Lifestyle India Fashion Week has strongly established itself as India's largest national level business event. A successful platform, that brings together the best of designers, buyers from India and overseas, domestic and international media. Each time we look forward to better business." Sumeet Nair, Executive Director, FDCI said, "As we get ready to celebrate 10 years of the Fashion Design Council of India this November, we are extremely excited to present the 12th edition of Wills Lifestyle India Fashion Week from 15th -19th October, 2008. The recently concluded edition of WIFW was the best fashion week we have had so far in terms of both trade and talent. This indicates that since the inception of India Fashion Week, an initiative of the apex Council, the fashion industry has grown from infancy to adolescence and is on the right track" Says Atul Chand, Vice President Marketing, ITC's Lifestyle Retailing, "Wills Lifestyle India Fashion Week is the country's most prestigious fashion event that has been growing in size and stature from edition to edition. With a spectacular show of the Wills Lifestyle India Fashion Week Autumn/Winter editon, we look forward to an even bigger and richer experience in the new season." Wills Lifestyle India Fashion Week is an all-encompassing fashion event, which caters to the entire fashion fraternity. A "By Invitation Only" event, Wills Lifestyle India Fashion Week aims to serve as an effective platform to promote fashion design and provide industry professionals the opportunity to form trade linkages within India and globally. Wills Lifestyle India Fashion Week offers participating designers a business presence and a series of marketing tools all aimed at informing and updating buyers, investors, corporate houses and the media.

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